Edit toy

The Marvelous Book of Magical Mermaids: dress up paper mermaids and their seahorse friends


Age: 6 years and up

MSRP (CAD): $21.99

MSRP (USD): $19.99

View on Manufacturer's Webpage
Excellence 0ef6fe4c07d622d55ef5a0b0aef5d6fc59f1d4aa722f3dcc5c125e3439a3ede3


Fun paper doll set with a mermaid theme. Our testers appriciated the wide variety of accessories and would have loved even more than th siz mermaids provided, as the outfits were so beautiful, they wanted to display them all. Creating teh outfit combinations was definitely the favourite part of this set - in fact, several families reported that their kids didn't really use teh background scenes to engage in imiginative play scenarios. 




I just love this toy. I love all the mermaids, every single one! And the seahorses are really cute! I can't do the stickers by myself though because it never comes out right. Me and Ava F6 made a lot of mermaids!



This type of activity I love. It was fun making mermaid outfits and creating stories. I love this. I can play with this for hours!!



It is harder than I thought it would be. I like the pirate mermaid the best. They are pretty nice, the mermaids have nice shiny, coloured hair. Everything in the book is two sided but you can't mix and match some of them or they won't fit on the mermaids. They'll be going in the wrong direction. I need more mermaids because I don't like to take them apart once I dress them, but I've used them all (6) and there are still more fashions to try.


Tammy W.

Amazing quality paper doll activity book! This is so much better than any paper dolls I've ever experienced. The foil tails are beautiful, as are the mermaids and all of the accessories included in the book. It would have been nice to have more mermaids, as there were so many punchout clothes and accessories and hair! The book instructs the child to trace some mermaids onto paper if they want more, but really, this is not what the child wants to do. We resorted to doing so, and you really need some sturdy paper, as our simple lined paper left the mermaids way too floppy. The storage envelope in the book is a great idea but in reality, the mermaids get tangled and can easily tear, so we used a Ziploc bag to store them. The stickers are difficult to remove properly but they worked so well and were very convenient in putting the dolls together. LOVE this activity book!

Orietta M.

Another hit!!! I love this one. My daughter (9) used the paper activities with ease and they look so beautiful. All the time she spends on this klutz was unbelievable. She really has a knack and works independently following the instructions. The instructions are easy to follow and everything is provided. she loves mermaids so this was right up her alley.

Julie J.

Full of all of the designs and colours a child would want to make the perfect mermaid. A well designed kit that seems to hold up very well. Both girls (ages 6 and 8) have spent a great deal of time setting up the mermaids and changing their outfits, but not a lot of time using them in conjunction with the background provided in the book. But they have both really enjoyed changing the outfits, hair and accessories.


Manufacturer Description

Grab your little mermaid and bring your imagination, as classic paper doll dress-up meets enchantment under the sea. The Marvelous Book of Magical Mermaids takes this classic play pattern to new heights (and depths) -- it comes with six glamorous paper mermaids and three elegant paper sea horse friends. You get everything you need to dress them up and play, since our mermaid book comes with 200+ fin-tastic punch-out fashions and accessories?from gowns to crowns to jewels to hairstyles. Gorgeous mermaid tailfins in a variety of glittery, shiny, sparkly finishes add the final, magical touches. Reusable sticky dots make it easy to swap outfits, even tailfins, and the four beautifully-illustrated double-page playscapes let girls enjoy hours of imaginative play as they make their mermaids swim and frolic. We even include a built-in storage pouch so nothing ends up at the bottom of the deep blue sea . . . except your imagination.

Comes with: 50 page book, 6 paper doll mermaids, 3 paper doll seahorses, 8 tail fins, 200+ punch-out fashions, reusable sticky shapes, 4 gorgeous playscape backgrounds, storage pouch

PRESS RELEASE: Go on a magical adventure with gorgeous mermaids and their seahorse friends. Removable sticky shapes mske it easy to dress up all six paper dolls in over 200 punch-out fashios. And beautifully isslustrated stand-up backgrounds set the stage for endless hours of imaginative play.

Year Introduced



  • storage pouch